This japanese towel is dyed using traditional hand dyeing techniques unique to Japan called "Chusen".The back side is the same design.The back side is not white.You can use it without worrying about the front and back.
»About "Chusen"

≪ Design ≫

"Cherry Blossom" ("Sakura")
In Japan we celebrate the blooming of cherry blossoms in the spring, in hope of a good harvest.
Hanami, or cherry blossom viewing, is when we celebrate the god of agriculture by sitting under the cherry trees in full bloom, eating and drinking.
Therefore the cherry blossom motif represents the "coming of spring", "arrival of happiness".
In addition, since the grain harvest was predicted by watching how the cherry trees blossom, it also became the motif for a rich harvest.

≪ Color ≫

Crimson (Beni-iro)
It is a bright red color.
Crimson color red dye extracted from safflower came to Japan in the 7th century.
Safflower is not only a source of dye. It is now also used as a medicine and paint.